I turn products
into growth
stories
Products used by millions — marketed by me
xCloud Hosting
Product Marketing LeadDriving GTM execution, product positioning, and content strategy for a cloud hosting platform serving developers and agencies worldwide. From launch campaigns to SEO-led growth — owning the narrative end to end.
Current — Since 2023Essential Addons
Content MarketerSCrafted product messaging, feature announcements, and comparison content for a 2M+ active user Elementor addon — turning feature updates into adoption drivers.
WordPress BrandWPDeveloper
Content MarketerBuilt SEO-optimized content across the full product ecosystem — blog posts, landing pages, tutorials, and release documentation that fueled organic growth at scale.
WordPress BrandTemplately
Product MarketingDeveloped positioning and content strategy for a cloud template platform, helping WordPress and Elementor users discover faster ways to build.
Website Templates BrandBetterDocs
Content & MarketingCreated technical documentation and product content that reduced support tickets and empowered users to self-serve — turning docs into a growth lever.
WordPress Plugineasy.jobs
Content MarketerDelivered long-form SEO content across multiple industries, driving organic growth, search visibility, and brand authority for a recruitment SaaS platform.
Hiring SAASA marketer who thinks in products and writes in results
I’m a Content Marketing Executive and Product Marketing-focused marketer with experience across SaaS, WordPress, and Shopify products. I help teams grow visibility, adoption, and engagement through SEO-driven content and product-aligned messaging.
I support product positioning, assist in launches, optimize onboarding flows, and track metrics like installs, conversions, MRR, and churn to identify growth opportunities.
Where I’ve left my mark
Started as a content writer and grew into a product marketing role. Now leading content strategy, competitor analysis, product launch support, and SEO execution across xCloud Hosting and the WPDeveloper product suite. Optimizing for AEO and GEO alongside traditional search.
Working across Essential Addons, Templately, and BetterDocs — writing feature announcements, comparison pages, and tutorials for products used by millions. Collaborating with product and engineering teams on launches and updates.
Wrote long-form blog posts, guides, and web content. Tracked performance with Google Analytics and Search Console, and optimized existing content for improved rankings and engagement.
What my clients say about working with me
Towfique delivered exceptional content that significantly improved our organic traffic. His understanding of SEO and product positioning is outstanding. He doesn’t just write — he thinks strategically about how content drives real business results.
Working with Towfique was a great experience. He took our product messaging from vague to crystal clear, and the SEO content he created started ranking within weeks. Highly recommended for any product-led company looking for growth.
Towfique helped us launch our product with a clear GTM strategy and compelling content. His ability to understand complex technical products and translate them into user-friendly messaging is rare. He’s a strategic thinker who delivers on time.
We hired Towfique for long-form blog content and were blown away by the quality. Every piece was well-researched, keyword-optimized, and aligned with our brand voice. Our domain authority improved noticeably within months of working together.
Thinking Out Loud – Perspectives shaped by building
Let’s create something remarkable
Looking for a product marketer who blends strategy with storytelling? I’m always open to new opportunities and conversations.