I turn products
into growth
stories
Product & Content Marketing Specialist helping WordPress, SaaS, and cloud platforms drive organic growth, sharpen positioning, and launch with impact.
Products I’ve Contributed to Growing, Used by Millions
xCloud Hosting
Driving GTM execution, product positioning, and content strategy for a cloud hosting platform serving developers and agencies worldwide. From launch campaigns to SEO-led growth — owning the narrative end to end.
Current — Since 2023Essential Addons
One of the most-installed Elementor addons in the WordPress ecosystem, with over 2 million active installs. Wrote feature announcements, comparison pages, and product content. The work that turns a release note into an upgrade decision.
WordPress BrandWPDeveloper
Built SEO content across the WPDeveloper product suite: long-form posts, landing pages, tutorials, and release documentation. The kind of content stack that quietly drives organic growth for years after it ships.
WordPress BrandTemplately
Positioning and content for a cloud template platform serving WordPress and Elementor users. Focused on the messaging gap between “we have templates” and “here’s why you’d start here instead of from scratch.”
Website Templates BrandBetterDocs
Product content and technical documentation. Documentation done well is a growth lever. It lowers support load, raises activation, and earns search traffic from people already trying to solve a problem your product solves.
WordPress Plugineasy.jobs
Long-form SEO content for a recruitment SaaS, across multiple industry verticals. The kind of work where ranking is the whole point and every post has to earn its keep.
Hiring SAASA marketer who thinks in products and writes in results
I’m a Content Marketing Executive and Product Marketing-focused marketer with experience across SaaS, WordPress, and Shopify products. I help teams grow visibility, adoption, and engagement through SEO-driven content and product-aligned messaging.
I support product positioning, assist in launches, optimize onboarding flows, and track metrics like installs, conversions, MRR, and churn to identify growth opportunities.
Where I’ve worked
Joined as a content writer, moved into product marketing. Now leading content strategy, competitor analysis, launch support, and SEO across xCloud Hosting and the WPDeveloper product suite.
Content work across Essential Addons, Templately, and BetterDocs. Feature announcements, comparison pages, tutorials, and product copy for plugins used by millions in the WordPress ecosystem.
Long-form blog content, guides, and on-page SEO. Worked in Google Analytics and Search Console to track performance, rebuild underperforming pages, and grow organic visibility across client sites.
What my clients say about working with me
Towfique delivered exceptional content that significantly improved our organic traffic. His understanding of SEO and product positioning is outstanding. He doesn’t just write — he thinks strategically about how content drives real business results.
Working with Towfique was a great experience. He took our product messaging from vague to crystal clear, and the SEO content he created started ranking within weeks. Highly recommended for any product-led company looking for growth.
Towfique helped us launch our product with a clear GTM strategy and compelling content. His ability to understand complex technical products and translate them into user-friendly messaging is rare. He’s a strategic thinker who delivers on time.
We hired Towfique for long-form blog content and were blown away by the quality. Every piece was well-researched, keyword-optimized, and aligned with our brand voice. Our domain authority improved noticeably within months of working together.
Thinking Out Loud – Perspectives shaped by building
Let’s create something remarkable
Looking for a product marketer who blends strategy with storytelling? I’m always open to new opportunities and conversations.